A multi-platform Creative Director specializing in content creation and strategy through a UX + UI lens in the Food & Beverage space. A hands-on, multi-tasking content creator, shaping ideas and articulating brands through original visuals. Able to guide and collaborate with teams on projects from initial concept and sketches to the final execution and deliverables.
Raised in Australia's Country Music Capital, Dimity moved to New York to pursue a career in Art Direction. With a diverse heritage from Scandinavia, the UK, and China, she developed a deep appreciation for how food connects people. Her love for the holidays that gather loved ones around a table, like American Thanksgiving and Australian Easter, is a testament to this.
Dimity’s passion for food and creativity led her to work with top brands like Martha Stewart, Bon Appétit, and Food & Wine. She served as the Creative Director of Cooking Light and led the visual direction for WW (formerly Weight Watchers). She also freelanced as a Senior Art Director at MXM, working on national campaigns for Barilla Pasta, with heavy digital, and Social Media focus.
In 2018, Dimity launched her own full-service creative agency, offering design, strategy, branding, and more to food and beverage businesses. She further expanded her skills in 2022 by completing a UX/UI course, adding web design, app design, and user experience to her expertise.
Dimity is currently the Creative Director at CookUnity, the first chef-to-consumer platform, connecting a diverse group of talented chefs with food lovers to create an elevated at-home dining experience. She oversees a team of designers, and collaborates with several cross-functional teams on packaging, social, CRM, portfolio and the chef success community and works on-set with food and prop stylists and food photographers.
“I have been a full time, hired employee in the Creative Director role in the food & beverage industry for over 12 years.”
CURRENT AND PAST CLIENTS INCLUDE:
